Snapshot of the source text at fetch time, not a live mirror of the policy page.
Plain-English summary
The company may transfer your information to countries with different data protection laws, potentially limiting your rights (risk_flags-1). They combine data from various third-party sources and third-party integrations are subject to those parties' policies (data_use-1, data_use-2). Your chatbot conversations may be recorded, and your data is used for personalized ads and shared broadly with vendors (data_use-3, data_use-4, data_use-5). They can also disclose your information for legal compliance or to protect their rights (data_use-6). Furthermore, third-party tracking technologies are used for advertising and analytics, and your email/phone number may be used for customized ad campaigns on external platforms (data_use-7, data_use-8). Even after cancelling your account, some information may be retained (gotchas-1).
90% confidence
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Follow up on findings with grounded answers from this review. Not legal advice.
Risks to You
1 finding
Potentially harmful practices, or terms that might significantly disadvantage you.
Not clearly stated: There were no additional risk flags found that were not clearly stated.
medium90% confidence
Transfers of Personal Information to Other Countries May Not Have the Same Protections
Information about you may be transferred to or accessed from countries other than your home country, and when this happens, you may not have the same rights and protections as you do under local law.
Why it matters: Your personal information may be transferred to countries with different privacy laws, potentially reducing your rights and protections compared to your home country.
When information about you is transferred to countries other than your home country, you may not have the same rights and protections as you do under local law.
Disclosure of Information, paragraph 4 · Citation strength: strong
Data Use and Sharing
4 findings
How your data is collected, used, and shared, including with third parties.
Not clearly stated: There were no additional data use and sharing findings that were not clearly stated.
medium95% confidence
Data Collected from Other Sources May Be Combined with Your Information
The company may obtain information about you from other sources, including social media sites, credit bureaus, data enrichment providers, fraud prevention vendors, partners, and publicly available sources, and combine this with information collected through their Services.
Why it matters: Information about you from various third-party sources may be combined with data collected directly by the company, creating a more comprehensive profile of you.
We may also obtain information from other sources and combine that with information we collect through our Services. For example, we may collect information about you from third parties, including but not limited to social media sites, credit bureaus, data enrichment providers, fraud prevention vendors and partners, and publicly available sources.
Information We Collect From Other Sources, paragraph 1 · Citation strength: strong
medium90% confidence
Chatbot Queries and Responses May Be Transcribed and Retained
When you interact with chatbots for customer service, your queries and responses may be transcribed and retained.
Why it matters: Your conversations with chatbots, including questions and responses, may be recorded and stored by the company.
Respond to your comments, questions and requests and provide customer service (this may include the use of chatbots and please note that your queries and responses to these chatbots may be transcribed and retained)
Use of Information, paragraph 1 · Citation strength: strong
medium95% confidence
Disclosure of Information for Legal Compliance or Protection of Rights
Information about you may be disclosed in response to a request for information if the company believes disclosure is in accordance with any applicable law, regulation or legal process, or as otherwise required by any applicable law, rule or regulation (including lawful requests by public authorities to meet national security or law enforcement requirements). It may also be disclosed to protect the rights, property and safety of ActiveCampaign or others if your actions are believed to be inconsistent with user agreements or policies.
Why it matters: Your personal information may be disclosed to government authorities or other third parties to comply with legal requests or to protect the company's or others' rights and property.
authorities to meet national security or law enforcement requirements); If we believe your actions are inconsistent with the spirit or language of our user agreements or policies, or to protect the rights, property and safety of ActiveCampaign or others
Disclosure of Information, paragraph 1 · Citation strength: strong
medium90% confidence
Use of Personal Data for Customized Ad Campaigns on Third-Party Platforms
The company works with third parties to serve customized ads on platforms like Facebook, Twitter, and LinkedIn. As part of these campaigns, your email address and phone number may be converted into a unique value to match with user accounts on these platforms, allowing the company to learn about your interests and serve customized advertising.
Why it matters: Your email and phone number may be used to match your profile on social media platforms for targeted advertising campaigns.
We also work with third parties to serve ads to you as part of customized campaigns on third-party platforms (such as Facebook, Twitter, and LinkedIn). As part of these ad campaigns, we or the third-party platforms may convert information about you, such as your email address and phone number, into a unique value that can be matched with a user account on these platforms to allow us to learn about your interests and serve you advertising that is customized to your interests.
Disclosure of Information, paragraph 2 · Citation strength: strong
Cancellation and Renewal
Not clearly stated
Terms related to how you can cancel your service, and how subscriptions renew.
?
Not clearly stated
No cited billing terms — wording is unclear
This policy does not clearly state whether your subscription will automatically renew.
"Gotchas" (Uncommon or Unexpected Terms)
1 finding
Terms that are unusual, unexpected, or may have significant implications for you.
Not clearly stated: There were no additional "gotchas" found that were not clearly stated.
medium90% confidence
Retained Information After Account Cancellation
Even if you cancel your account, the company may retain certain information about you as required by law or for legitimate business purposes. They may also retain cached or archived copies of information for a certain period.
Why it matters: Your personal information may not be fully deleted upon account cancellation and could be retained for legal or business reasons.
If you wish to cancel or temporarily pause your account, please email us at privacy@activecampaign.com and let us know what you are requesting, but note that we may retain certain information as required by law or for legitimate business purposes. We may also retain cached or archived copies of information about you for a certain period of time.
Commitments or features that protect you or your data.
Not clearly stated: There were no additional protections found that were not clearly stated.
Protection95% confidence
Option to Disconnect Google Account and Delete Data
You can disconnect your Google account and delete associated data at any time either within your account settings or by contacting privacy@activecampaign.com.
Why it helps: You have direct control over your Google data connected to the service and can request its deletion.
At any time, you can disconnect your Google account and delete this data in your account or by reaching out to privacy@activecampaign.com and requesting that it be deleted.
Connecting Your Email Account, paragraph 1 · Citation strength: strong
Protection95% confidence
Right to Opt-Out of "Sales" and "Sharing" of Personal Information for California Residents
If you are a California resident, you have the right to opt out of the "sale" or "sharing" of your personal information, which includes making data available for personalized ads. You can exercise this right via a link on the company's CCPA webpage.
Why it helps: California residents have the right to prevent their personal information from being sold or shared for cross-context behavioral advertising.
You have the right to opt out of these “sales” at any time by going to our “Do Not Sell or Share My Personal Information” link on our CCPA webpage .
Identifiers Data enrichment providers, paragraph 2 · Citation strength: strong
Protection95% confidence
Right to Withdraw Consent for Data Processing (EEA, UK, Switzerland, Brazil)
If you are a resident of the EEA, UK, Switzerland, or Brazil, you have the right to withdraw your consent to the processing of your personal data when processing is based on consent. This can be done by opting out of commercial emails, emailing a request, or canceling your account and then emailing to request data deletion.
Why it helps: You can revoke your permission for the company to process your personal data, giving you control over your information.
You have the right to withdraw your consent to our processing of your personal data where we process it based on your consent. You can do this at any time by opting out of commercial emails we send you by clicking on the unsubscribe links in those emails, or emailing us with your request at privacy@activecampaign.com , or by simply cancelling your account through your account settings and then emailing privacy@activecampaign.com to request that your personal data be deleted.
Data Subject Rights Requests, paragraph 1 · Citation strength: strong
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This public review is informational only and is not legal advice. Verbaterm shows only findings tied to the cited source snapshot above.