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Plain-English summary
Bring a Trailer (BaT) may share your contact information and email with business partners for their advertising, marketing, or commercial purposes. If you transact with another user or third party, your personal information is provided to them. Disputes related to your use of BaT's services, including information use, will be resolved according to the Terms of Use. BaT's AI chatbots may transcribe and retain your inquiries and responses, sharing them for AI model training. BaT also obtains data from third-party data suppliers, including those considered 'data brokers', and uses your information for targeted advertising across various platforms, including cross-device linking. Disabling cookies may affect the availability and functionality of the services.
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Risks to You
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Potentially harmful clauses or practices that could negatively impact you.
medium90% confidence
Disputes related to the service will be resolved per the dispute resolution provision in the Terms of Use.
Any disputes related to your use of the BaT Services (including our use of your information) will be resolved per the dispute resolution provision in the Terms of Use.
Why it matters: The way disputes are handled, including those about how your information is used, will be determined by the terms in the separate Terms of Use document, which might include specific legal or arbitration clauses.
This Privacy Notice is part of the Terms of Use , which govern your use of the BaT Services and any disputes related to your use of the BaT Services (including our use of your information) will be resolved per the dispute resolution provision in the Terms of Use.
How your data is collected, used, and shared with others.
medium90% confidence
Your personal information may be provided to Hearst affiliated media companies for various purposes.
Personal information collected and processed in connection with the BaT Services may be provided to and processed by Hearst Magazines, Hearst Newspapers, and/or Hearst Television brands and businesses.
Why it matters: Your personal information may be shared within the Hearst affiliated network of media companies, and its use will be subject to their respective privacy notices and terms of use.
Personal information we collect and process in connection with the BaT Services may be provided to and processed by Hearst Magazines, Hearst Newspapers, and/or Hearst Television brands and businesses that make up the Hearst affiliated network of media companies, and such processing will be subject to their privacy notices and terms of use.
Why it matters: Your data might be sourced from or shared with 'data brokers,' which could involve the collection and exchange of your information from various external sources.
Information we obtain from other sources, such as business partners, data suppliers (some of which may be considered “data brokers” under applicable laws), authentication service partners, and social media platforms.
What Information We Obtain, paragraph 9 · Citation strength: strong
medium95% confidence
AI chatbots may transcribe and retain inquiries and responses, and share them for training AI models.
The company may transcribe and retain your inquiries and responses when you interact with AI chatbots, and this information may be shared with others and used for training AI models.
Why it matters: When interacting with AI chatbots, your conversations may be recorded, kept, and used to train AI models, potentially exposing the content of your discussions.
Please note that we may transcribe and retain your inquiries and responses when you interact with AI chatbots that are part of the BaT Services, which may be shared with others and used for training AI models. Please do not provide information in a chat session with these features that you do not want retained and used for these purposes.
Information you give us, paragraph 8 · Citation strength: strong
medium95% confidence
Your personal information is provided to other users or third parties to facilitate transactions and resolve disputes.
If you transact with another user or third party, your personal information is provided to them to facilitate the transaction, and may also be provided to help resolve subsequent issues or disputes.
Why it matters: When you complete a transaction or win a bid, your personal information (including name and contact information) will be shared with the other user or third party. They are independent and responsible for their own use of your data, and you must contact them directly for any concerns.
Please note that if you successfully win a bid or complete a transaction with another user or third party that may be integrated with the BaT Services, we will provide the other user or third party, as appropriate, with your personal information to facilitate the transaction you requested (including, your name and contact information). Other users (including sellers) and third parties are independent from us and are responsible for the handling and use of your personal information, including personal information that we may provide to them.
HOW WE USE INFORMATION WE OBTAIN, paragraph 2 · Citation strength: strong
medium90% confidence
The company uses cross-device linking to provide a seamless experience and more relevant content/ads.
The company and its partners may link your different browsers and devices to provide a seamless experience and serve more relevant content and ads.
Why it matters: Your activities across multiple devices and browsers may be linked together by the company and its partners, allowing for more consistent and targeted content and advertising based on your combined usage patterns.
Cross-device linking . If you access the BaT Services from multiple browsers or devices, we, our service providers, identity resolution partners, data suppliers, and third parties may try to establish connections among and link the different browsers and devices you use to access the BaT Services and our content or ads published elsewhere. This helps us provide you with a seamless experience across the browsers and devices you use and serve you with more relevant content and ads on the BaT Services or elsewhere (e.g., so that we don’t show you the same content twice or to show you personalized or preferred content and ads on the different devices you may use).
HOW WE USE INFORMATION WE OBTAIN, paragraph 28 · Citation strength: strong
Cancellation and Renewal
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How subscriptions or services can be canceled or renewed, and any associated terms.
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Watch Out For These ‘Gotchas’
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Less-obvious clauses that may be to your detriment.
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Protections For You
3 findings
Explicit commitments and controls that benefit you.
Protection95% confidence
The service is not intended for use by children or minors under 18.
The BaT Services are not intended for use by children or minors under the age of 18.
Why it helps: This commitment helps protect children and minors under 18 by indicating that the service is not designed for them, which may limit the collection of their personal information.
The BaT Services are not intended for use by children or minors under the age of 18.
You can opt out of receiving marketing or promotional emails.
You may opt out of receiving marketing or promotional emails by clicking on the “unsubscribe” link in such emails, or by logging into your account and managing preferences.
Why it helps: You have control over receiving marketing communications and can easily stop them if desired.
You may opt out of receiving marketing or promotional emails from us by clicking on the “unsubscribe” link contained in such emails. Depending on the BaT Service you use, you also may be able to opt out of marketing or promotional emails by logging into your account and managing your email preferences.
Privacy Rights Appeal Process, paragraph 3 · Citation strength: strong
Protection90% confidence
You have the right to request access, deletion, correction, and opt-out of sale/targeted advertising of your personal information.
Depending on where you live and applicable laws, you may make requests to access, delete, correct, or convey opt-out preferences for your personal information, including opting out of 'sale' or 'targeted advertising'.
Why it helps: You have multiple rights to control your personal information, including knowing what data is held, asking for its deletion or correction, and opting out of having it sold or used for targeted ads, providing significant control over your privacy.
Depending on where you live, and subject to applicable laws, you may make requests to BaT, including to access, delete, correct, or convey your opt-out preferences with respect to your personal information. See section E. Your Privacy Rights, Including Marketing and Targeted Ads Opt-Outs .
How We Provide Information to Others, paragraph 11 · Citation strength: strong
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