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Shared policy

This is a company-wide Google policy reviewed as one that applies to YouTube.

Google

Privacy policy

YouTube · Covers Google, YouTube

Review these first

Score63.0
Reviewed
Policy typePrivacy policy
Concern findings9
Protections0
Source supportStrong

Source provenance

Verified official source
Retrieved
Last checked
PublishedAutomated refresh

What changedMaterial language shifts detected around privacy. 10 new line(s), 14 removed line(s).

Snapshot hash a57a838d71cfe377dac1ec0a99ba5fd73fc895baba5139c77bec68acb8af07da

Snapshot of the source text at fetch time — not a live mirror of the policy page.

Plain-English summary

Google uses your information to tailor personalized ads based on your interests and activity across their services (risk_flags-1). They may also link your activity across different sites and apps that use Google's ad or analytics services (risk_flags-2). Your publicly visible Google Account information, like your name and photo, might be shown to other users who have your email address or other identifying information (risk_flags-3). Information collected through Google's services may be processed on servers outside of your country of residence (risk_flags-4). Google collects your data to improve services, for example, by customizing ads and YouTube video recommendations based on your usage (data_use-1). Your location information is collected to provide features like driving directions, local search results, and location-based ads (data_use-2). The company uses analytics to understand how its services are used, which helps optimize product design and evaluate ad campaign performance (data_use-3). Additionally, Google uses your email address to communicate directly with you, including for security alerts, service updates, and support requests (data_use-4). Google's automated systems analyze your content to personalize your experience, including search results and ads, and to detect abuse such as spam, malware, and illegal content (gotchas-1). The information collected across Google's services and your devices may be combined for various purposes, including service improvement and ad delivery (gotchas-2).

87% confidence

Risk Flags

Potential risks for users in the policy.

medium85% confidence confidence

Sharing Data with Advertisers by Linking Activity

When you visit sites or use apps that use Google’s ad or analytics services, those services may link information about your activity from that site or app with activity from other sites or apps that use our services.

Why it matters: When you visit sites or use apps that use Google's ad or analytics services, those services may link your activity from that site or app with your activity from other sites or apps that use Google's services.

When you visit sites or use apps that use Google’s ad or analytics services, those services may [link information](https://policies.google.com/privacy#footnote-link-info) about your activity from that site or app with activity from other sites or apps that use our services.

Measure performance, paragraph 1 · Citation strength: strong

medium85% confidence confidence

Public Disclosure of Google Account Information

If other users already have your email address or other information that identifies you, Google may show them your publicly visible Google Account information, such as your name and photo.

Why it matters: Other users who have your email or other identifying information might see your public Google Account details like your name and photo.

If other users already have your email address or other information that identifies you, we may show them your publicly visible Google Account information, such as your name and photo.

Protect Google, our users, and the public, paragraph 5 · Citation strength: strong

medium80% confidence confidence

Information Processed Outside Your Country

Your information may be processed on servers located outside of the country where you live.

Why it matters: Your data might be stored and processed in other countries, which could have different data protection laws.

We maintain [servers around the world](https://policies.google.com/privacy#footnote-servers) and your information may be processed on servers located outside of the country where you live.

Data transfers, paragraph 1 · Citation strength: strong

Data Use

How the company uses the data it collects from users.

low85% confidence confidence

Collection of Information for Service Improvement

Google collects information to provide better services to all users, from basic language preferences to more complex things like useful ads, important online contacts, or YouTube video recommendations.

Why it matters: Google collects your information to improve the services you use, such as customizing ads and video recommendations.

We collect information to provide better services to all our users — from figuring out basic stuff like which language you speak, to more complex things like which [ads you’ll find most useful](https://policies.google.com/privacy#footnote-useful-ads), [the people who matter most to you online](https://policies.google.com/privacy#footnote-people-online), or which YouTube videos you might like.

We want you to understand the types of information we collect as you use our services, paragraph 1 · Citation strength: strong

low85% confidence confidence

Data for Search Results and Location-Based Ads

Google collects location information to offer features like driving directions, search results for nearby places, and ads based on your location.

Why it matters: Google uses your location to provide features such as driving directions, local search results, and location-based ads.

We collect location information when you use our services, which helps us offer features like driving directions, search results for things near you, and ads based on your location.

Your location information, paragraph 1 · Citation strength: strong

low85% confidence confidence

Analytics for Service Improvement

Google uses data for analytics and measurement to understand how their services are used, optimizing product design and helping advertisers understand ad campaign performance.

Why it matters: Google analyzes data about your usage and ad interactions to improve their services and help advertisers measure campaign effectiveness.

We use data for analytics and measurement to understand how our services are used. For example, we analyze data about your visits to our sites to do things like optimize product design. And we also use data about the ads you interact with, including your related Google Search activity, to help advertisers understand the [performance of their ad campaigns](https://policies.google.com/privacy#footnote-link-performance).

Measure performance, paragraph 1 · Citation strength: strong

low85% confidence confidence

Communication with Users

Google uses collected information, such as your email address, to interact directly with you for notifications about suspicious activity, service changes, or to respond to support requests.

Why it matters: Google uses your email to communicate directly with you, including sending alerts for suspicious activity, updates about their services, or responding to your inquiries.

We use information we collect, like your email address, to interact with you directly. For example, we may send you a notification if we detect suspicious activity, like an attempt to sign in to your Google Account from an unusual location. Or we may let you know about upcoming changes or improvements to our services. And if you contact Google, we’ll keep a record of your request in order to help solve any issues you might be facing.

Communicate with you, paragraph 1 · Citation strength: strong

Cancellation & Renewal

How to cancel the service, and how renewals are handled.

Looking good

No billing surprises spotted

Verbaterm only flags concerns it can cite. No cancellation, auto-renewal, or refund terms needed attention here.

Gotchas

Unusual or surprising aspects of the policy.

medium85% confidence confidence

Automated Content Analysis for Personalization and Abuse Detection

Google uses automated systems to analyze your content to provide tailored search results, personalized ads, or other features, and to detect abuse like spam, malware, and illegal content.

Why it matters: Google's automated systems analyze your content for various purposes, including customizing your experience and detecting harmful content.

We use automated systems that analyze your content to provide you with things like tailored search results, personalized ads, or other features tailored to how you use our services. And we analyze your content to help us [detect abuse](https://policies.google.com/privacy#footnote-detect-abuse) such as spam, malware, and illegal content.

Protect Google, our users, and the public, paragraph 3 · Citation strength: strong

medium90% confidence confidence

Combining Information Across Services and Devices

Google may use the information collected across all its services and your devices for the purposes described.

Why it matters: Google may combine information from your use of different services and devices to improve services and deliver ads.

We may [use the information we collect](https://policies.google.com/privacy#footnote-combine-info) across our services and across your devices for the purposes described above.

Protect Google, our users, and the public, paragraph 4 · Citation strength: strong

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This public review is informational only and is not legal advice. Verbaterm shows only findings tied to the cited source snapshot above.