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Privacy policy

Life360

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Score70.0
Reviewed
Policy typePrivacy policy
Concern findings5
Protections0
Source supportStrong

Source provenance

Verified official source
Retrieved
Published

Snapshot hash 83df8dabb9cef671965e8fdfebd7e35f518650bba8b4e41922799fbedd9f1701

Snapshot of the source text at fetch time — not a live mirror of the policy page.

Plain-English summary

Life360's policy on personal data includes several areas users should note: * **User-generated public content:** Any content you submit to websites, blogs, community forums, or social media pages automatically becomes public. * **Sharing with business partners:** Information like device identifiers and hashed emails are shared with advertising partners for targeted ads. * **Sharing within circles:** Personal details, location data, and driving information can be disclosed to other Life360 Circle members. * **Disclosure by circle members:** Other members of your Circles may share your personal information that you have shared with them. * **Third-party service providers:** Personal information is disclosed to vendors and consultants for various services, including marketing and analytics.

90% confidence

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Risk Flags

Clauses that indicate potential high-severity risks to the user.

high95% confidence confidence

User-generated public content

Information or content voluntarily submitted or posted to websites, blogs, community forums, or social media pages will automatically be available to the public.

Why it matters: Any information or content you voluntarily submit or post to Life360's Websites or blogs, community forums, or comments you post to their Facebook page (or other social media pages) will automatically be available to the public. Life360 may also publicly post your reviews and comments online on their website or mobile app or link your reviews to third-party websites.

Any information or content that you voluntarily submit, or post to our Websites or blogs, community forums, or comments you post to our Facebook page (or other social media pages) will automatically be available to the public. We may publicly post your reviews and comments online on our website or mobile app or link your reviews to third-party websites.

**B. Information Posted to our Blogs, Community Forums or Other Public Websites**, paragraph 1 · Citation strength: strong

Data Use

Details on how the company collects, uses, and shares your information.

medium90% confidence confidence

Sharing of personal information with business partners for their own use

Life360 discloses device and advertising identifiers and a hashed version of your email to advertising partners to deliver targeted advertising on their services and other companies' sites or mobile apps.

Why it matters: Device and advertising identifiers and a hashed version of your email are disclosed to advertising partners to select relevant ads to show on Life360's Services and to deliver advertising targeted to you on other companies' sites or mobile apps.

We also disclose certain information, such as device and advertising identifiers and activity information collected through Tracking Technologies and a hashed version of your email, to advertising partners to select relevant ads to show you on our Services, to deliver advertising targeted to you on other companies' sites or mobile apps, and to understand the effectiveness of advertising.

**III. ADVERTISING ACTIVITIES**, paragraph 1 · Citation strength: strong

medium90% confidence confidence

Sharing of personal information within Life360 Circles

Personal information such as full name, email address, cell phone number, precise geolocation data, driving event data, and information about service usage may be disclosed to other members of your Life360 Circles.

Why it matters: Your personal information, including your full name, email address, cell phone number, precise geolocation data, driving event data, and information about your use of the service (e.g., whether you have logged in on a new device, or when your phone was in motion), may be disclosed to other members of your Life360 Circles.

Your personal information may be disclosed to other members of your Life360 Circles, including your:

**A. Disclosing to Other Life360 Users**, paragraph 1 · Citation strength: strong

medium90% confidence confidence

Disclosure of personal information by other Circle members

Other members of your Circles may disclose personal information you have shared with them.

Why it matters: Personal information you have shared with other members of your Circles may be further disclosed by those members.

Also, be aware that other members of your Circles may disclose personal information you have shared with them.

* driving event data;, paragraph 4 · Citation strength: strong

medium90% confidence confidence

Information shared with third-party service providers

Personal information can be disclosed to various vendors and consultants who provide services on Life360's behalf, such as marketing, research, analytics, fraud prevention, and web hosting.

Why it matters: Your personal information may be disclosed to a range of vendors and consultants who assist Life360 in providing services or who perform services on their behalf, including marketing, research, analytic services, fraud prevention, bot detection, and web hosting.

We may disclose your personal information to our vendors and consultants who help us provide our Services or who perform services on our behalf, such as accounting, managerial, technical, email, text, or chat services, marketing, research, or analytic services, fraud prevention, bot detection, web hosting, and to others that provide services or features to our members on our behalf.

**C. Service Providers and Advisors**, paragraph 1 · Citation strength: strong

Cancellation & Renewal

Information on account cancellation, subscription renewal, and related terms.

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Gotchas

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Protections

Features and policies that benefit and protect the user.

Looking good

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