Snapshot of the source text at fetch time, not a live mirror of the policy page.
Plain-English summary
The privacy policy indicates that third parties might provide user information for marketing purposes (data_use-1) and that the service uses extensive tracking for targeted ads and campaign effectiveness (data_use-2).
88% confidence
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Risk Flags
Critical issues that represent material, hard-to-reverse harm to the user such as money loss, lasting privacy exposure, or weakened dispute rights.
Not clearly stated: No high-severity risk flags were identified based on the provided clauses.
Data Use
This section highlights broad data collection, sharing, and usage, particularly for marketing or if it's not core to the service.
Not clearly stated: No other data use concerns were explicitly stated or could be inferred with high confidence.
medium90% confidence
Third parties can provide user information for marketing
Third-party services may provide information about individuals who are not yet users for marketing purposes, such as sending postcards and mailers to advertise services.
Why it matters: Third-party services may provide your mailing address and other information to Automattic for marketing purposes, even if you are not currently a user, leading to unsolicited marketing materials.
Third-party services may also give us information, like mailing addresses for individuals who are not yet our users (but we hope will be!). We use this information for marketing purposes like postcards and other mailers advertising our Services.
_Information We Collect from Other Sources_, paragraph 4 · Citation strength: strong
medium90% confidence
Extensive tracking for targeted ads and campaign effectiveness
Automattic uses cookies and other technologies like pixel tags to track visitors, usage, access preferences, email campaign effectiveness, and to deliver targeted ads.
Why it matters: Your online activity, including usage and access preferences, will be tracked using various technologies, and this information will be used to deliver targeted advertisements and measure marketing effectiveness.
Automattic uses cookies and other technologies like pixel tags to help us identify and track visitors, usage, and access preferences for our Services, as well as track and understand email campaign effectiveness and to deliver targeted ads. For more information about our use of cookies and other technologies for tracking, including how you can control the use of cookies, please see our [Cookie Policy](https://automattic.com/cookies/).
We also collect some information automatically:, paragraph 1 · Citation strength: strong
Cancellation and Renewal
This section reviews clarity and fairness of subscription, cancellation, and renewal terms.
Not clearly stated: No information regarding cancellation or renewal terms was found in the provided clauses.
Gotchas
Tricky-to-understand clauses, or those which are legalistic, or may have a disproportionate impact on the user.
Not clearly stated: No 'gotcha' clauses were explicitly stated or could be inferred with high confidence from the provided clauses.
Protections
User-friendly clauses that offer benefits, control, or transparency. This is not legal advice.
Not clearly stated: No other user protections were explicitly stated or could be inferred with high confidence.
Protection95% confidence
User control over public information and deletion
The service aims to make it simple for users to control what information on their website is shared publicly or kept private, indexed by search engines, and permanently deleted.
Why it helps: This commitment indicates that users have agency over their data's visibility and retention, allowing them to manage their online presence and privacy effectively.
We aim to make it as simple as possible for you to control what information on your website is shared publicly (or kept private), indexed by search engines, and permanently deleted.
Users can opt out of marketing communications at any time, though important account-related updates will still be sent.
Why it helps: Users have the control to decline promotional messages, reducing unwanted communications while still receiving essential service updates.
(If you opt out, we’ll still send you important updates relating to your account.)
_Purposes for Using Information_, paragraph 2 · Citation strength: strong
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This public review is informational only and is not legal advice. Verbaterm shows only findings tied to the cited source snapshot above.