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Privacy policy

Yahoo Mail

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Score57.0
Reviewed
Policy typePrivacy policy
Concern findings7
Protections3
Source supportStrong

Source provenance

Verified official source
Retrieved
Published

Snapshot hash a0ea290731d66dc22e4f573262757fb8d79dabde0310d7f9984e6d7375642910

Snapshot of the source text at fetch time — not a live mirror of the policy page.

Plain-English summary

The Yahoo Privacy Policy highlights several privacy concerns, including the potential transfer of user data to countries with different data protection safeguards (risk_flags-1), and the ability for Yahoo to access and disclose information for various legal and other purposes, including responding to governmental requests (risk_flags-2). Yahoo combines information across different services and devices to build comprehensive user profiles (data_use-1) and collects content that users create or store on their services (data_use-2). The policy also states that email content (from retailers and organizations) is analyzed to create advertising interest profiles (data_use-3), and user information may be shared with nonaffiliated "Trusted Partners" (data_use-4). Despite opting out of targeted ads, users will still see advertisements, though they will be less relevant (gotchas-1).

88% confidence

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Risk Flags

Potentially high-impact, hard-to-reverse clauses that can affect user rights or introduce significant risk.

high95% confidence confidence

Data transfer to countries without equivalent data protection

The policy states that when you use or interact with any of their Services, you consent to the transfer of your information to countries other than your own, and some of these countries may not have the same data protection safeguards as your country of residence.

Why it matters: Your personal information may be transferred to and stored in countries that do not provide the same level of data protection as your home country, potentially exposing your data to different legal and privacy standards.

When you use or interact with any of our Services, you consent to the data processing, sharing, transferring and uses of your information as outlined in this Privacy Policy.Regardless of the country where you reside, you authorize us to transfer, process, store and use your information in countries other than your own in accordance with this Privacy Policy and to provide you with Services. Some of these countries may not have the same data protection safeguards as the country where you reside.

**Data Processing and Transfers**, paragraph 1 · Citation strength: strong

high95% confidence confidence

Information disclosure for legal and other purposes

The policy states that Yahoo may access, preserve, and disclose information to investigate, prevent, or take action in connection with legal processes, enforcement of terms, claims of content rights violations, customer service requests, technical issues, protecting rights and safety, establishing legal rights, defending against legal claims, or as otherwise required by law, including responding to lawful governmental requests.

Why it matters: Your personal information may be disclosed to third parties, including government entities, without your direct consent under various circumstances, including legal processes, enforcement of terms, and protection of company or public safety.

We may access, preserve and disclose information to investigate, prevent, or take action in connection with: (i) legal process and legal requests; (ii) enforcement of the [Terms](https://legal.yahoo.com/us/en/yahoo/terms/otos/index.html); (iii) claims that any content violates the rights of third-parties; (iv) requests for customer service; (v) technical issues; (vi) protecting the rights, property or personal safety of Yahoo, its users or the public; (vii) establishing or exercising our legal rights or defending against legal claims; or (viii) as otherwise required by law. * This may include responding to lawful governmental requests.

**How We Share This Information**, paragraph 2 · Citation strength: strong

Data Use

How the company collects, processes, and shares personal data, and for what purposes.

medium90% confidence confidence

Combination of information across services and devices

Yahoo may collect and combine information when you interact with their Services, including using device IDs, cookies, and other signals from third parties to associate accounts and/or devices with you.

Why it matters: Yahoo can create a comprehensive profile of your activities by linking your accounts and devices, which informs personalized experiences and advertising.

We may collect and combine information when you interact with Yahoo Services information outlined below: 2. **Information You Provide to Us.**We may collect the information that you provide to us, such as: 1. When you create an account with a Yahoo Service or brand. (Please note, when you use our Services, we may recognize you or your devices even if you are not signed in to our Services.)Yahoo may use device IDs, cookies, and other signals, including information obtained from third parties, to associate accounts and/or devices with you.

**Information Collection and Use - General**, paragraph 1 · Citation strength: strong

medium90% confidence confidence

Collection of content you create or store

Yahoo may collect information when you use its Services to communicate with others or post, upload, or store content, such as comments, photos, voice inputs, videos, emails, messaging services, and attachments.

Why it matters: The content you create, upload, or store using Yahoo's services, including personal communications, can be collected by the company.

When you use our Services to communicate with others or post, upload or store content (such as comments, photos, voice inputs, videos, emails, messaging services and attachments).

**Information Collection and Use - General**, paragraph 1 · Citation strength: strong

medium85% confidence confidence

Analysis of email content for advertising profiles

Yahoo analyzes email content to create advertising interest profiles to personalize ads and tailor content, specifically relying on emails from retailers and other organizations, not personal emails between individuals. This use is subject to opt-out controls.

Why it matters: Even without analyzing personal emails, the content of commercial emails you receive through Yahoo services may be used to build advertising profiles and deliver targeted ads.

Analyze your content and other information (including email content, posts [photos, attachments, and other communications](https://legal.yahoo.com/us/en/yahoo/privacy/products/communications/faq/index.html)). Analysis of email content to create advertising interest profiles to personalize the ads we show you or tailor the content we show you across our consumer properties relies on emails from retailers and other organizations (these are not personal emails between individuals) and is subject to opt-out controls and, in some jurisdictions, user consent.

**How We Use This Information**, paragraph 1 · Citation strength: strong

medium85% confidence confidence

Sharing information with nonaffiliated companies

Yahoo may share your information with nonaffiliated companies described as "Trusted Partners" who work on their behalf or with them, based on their directions and in compliance with confidentiality measures.

Why it matters: Your information may be shared with external companies that are not part of Yahoo's family of brands for various operational purposes, though they are required to comply with confidentiality measures.

.** We provide user information to or enable the collection of user information by trusted partners who work on behalf of or with Yahoo based on our directions and in compliance with appropriate confidentiality measures.

**How We Share This Information**, paragraph 1 · Citation strength: strong

Cancellation and Renewal

These clauses outline the policies around subscription cancellation, account termination, and automatic renewals.

Not clearly stated: The provided text does not contain specific details regarding cancellation or renewal policies.

Gotchas

Potentially unfavorable clauses that may be overlooked, but can affect user experience.

low90% confidence confidence

Persistence of ad viewing despite opting out of targeted ads

Even if you opt out of targeted ads, you will continue to see ads, but they may not be as relevant or useful to you.

Why it matters: Opting out of targeted advertising will not eliminate ads entirely; you will still encounter advertisements, but they will be less tailored to your interests.

If you opt out, you will continue to see ads, but they may not be as relevant or useful to you.

**How We Use This Information**, paragraph 2 · Citation strength: strong

Protections

Consumer-friendly clauses that offer benefits, control, or transparency.

Protection90% confidence confidence

Controls to manage account information and marketing preferences

Yahoo provides tools for users to control their information, allowing them to manage or review account information, marketing preferences, location data, and search history through Privacy Controls.

Why it helps: You have direct access to tools to manage your personal data and preferences, enabling you to tailor your experience and privacy settings.

We believe you should have tools to control your information. You can find controls to manage or review your account information, marketing preferences, location data, and search history at [Privacy Controls](https://legal.yahoo.com/us/en/yahoo/privacy/dashboard/index.html).

**Our Privacy Pledge**, paragraph 2 · Citation strength: strong

Protection95% confidence confidence

Notice of material changes to Privacy Policy

Yahoo commits to providing appropriate notice before material changes to the Privacy Policy take effect.

Why it helps: You will be informed in advance about significant updates to the Privacy Policy, allowing you to review changes and decide if you want to continue using the services under the new terms.

If we make changes that are material we will provide you with appropriate notice before such changes take effect.

**Changes**, paragraph 1 · Citation strength: strong

Protection95% confidence confidence

No knowing collection of information from children under 13 without parental consent

Yahoo states that they do not knowingly collect, use, or share information that could reasonably be used to identify children under age 13 without prior parental consent or consistent with applicable law.

Why it helps: This commitment helps protect the privacy of young children by requiring parental consent before collecting identifiable information, in compliance with child protection laws.

Our Services are for a general audience.We do not knowingly collect, use, or share information that could reasonably be used to identify children under age 13 without prior parental consent or consistent with applicable law.

**Protecting Children’s Privacy**, paragraph 1 · Citation strength: strong

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