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Privacy policy

Yahoo Mail

Review these first

Score69.0
Reviewed
Policy typePrivacy policy
Concern findings6
Protections3
Source supportStrong

Source provenance

Verified official source
Retrieved
Last checked
PublishedAutomated refresh

What changedMaterial language shifts detected around personal data, privacy, share your, fee. 64 new line(s), 85 removed line(s).

Snapshot hash abd54539db327dbd4602870818c042b1e9e255571947b4a84128223897daa8c0

Snapshot of the source text at fetch time, not a live mirror of the policy page.

Plain-English summary

Yahoo's policy highlights that your information might be transferred to new owners if the company undergoes a change in control (risk_flags-0001). Additionally, your data may be processed and stored in countries outside your residence that might not offer the same data protection safeguards, and governmental requests for your data in these foreign countries may be subject to different laws (risk_flags-0003). The policy also notes that Yahoo may recognize your devices and associate activity even when you are not signed in (data_use-0001), and collects data on your cursor movements, scrolling, and screen interactions. Furthermore, Yahoo analyzes non-personal email content for advertising purposes (data_use-0003) and shares information with affiliated brands that may have their own privacy policies (data_use-0004). Third-party advertisers on Yahoo's platforms can collect data under their own privacy policies, and Yahoo may retain your personal information for extended periods due to business or legal requirements (data_use-0006).

92% confidence

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Follow up on findings with grounded answers from this review. Not legal advice.

Risk Flags

2 findings

Critical issues that weaken user rights, expose them to material harm, or limit their control. These are often difficult to reverse.

high95% confidence

Information transfer during ownership change

If the ownership or control of all or part of Yahoo or specific services changes due to a merger, acquisition, or sale of assets, user information may be transferred to the new owner.

Why it matters: Your information may be transferred to a new owner if Yahoo or its services undergo a change in ownership or control due to a merger, acquisition, or sale of assets.

If the ownership or control of all or part of Yahoo or a specific Services changes as a result of a merger, acquisition or sale of assets, we may transfer your information to the new owner.

Welcome to the Yahoo Privacy Policy, paragraph 11 · Citation strength: strong

high90% confidence

Foreign governmental requests for user data

For users based in the EU/EEA/UK, when their data is moved to a third country outside the EU/EEA/UK, other countries have different laws on data protection and rules in relation to government access to information.

Why it matters: If your data is transferred outside the EU/EEA/UK, governmental authorities in those other countries may have different rules for accessing your information than your home country.

The United States and other non-EU/EEA/UK countries have different laws on data protection and rules in relation to government access to information. If you are based in the EU/EEA/UK, when your data is moved from your home country to a third country outside the EU/EEA/UK, some of these countries may not have the same data protection safeguards as your home country.

Welcome to the Yahoo Privacy Policy, paragraph 15 · Citation strength: strong

Data Use

4 findings

Practices concerning the collection, use, and sharing of user information.

medium95% confidence

Recognition across devices and services even when not signed in

When users use Yahoo services, Yahoo may recognize them or their devices even if they are not signed in to the services, and may use device IDs, cookies, and other signals, including information from third parties, to associate accounts and/or devices with them.

Why it matters: Yahoo may recognize your devices and associate your activity across different accounts and devices, even when you are not signed in.

(Please note, when you use our Services, we may recognize you or your devices even if you are not signed in to our Services.) Yahoo may use device IDs, cookies, and other signals, including information obtained from third parties, to associate accounts and/or devices with you.

Welcome to the Yahoo Privacy Policy, paragraph 4 · Citation strength: strong

medium95% confidence

Analysis of email content for advertising

Yahoo analyzes email content (from retailers and other organizations, not personal emails) to create advertising interest profiles to personalize ads or tailor content.

Why it matters: Yahoo analyzes your non-personal email content to create advertising profiles and personalize the ads and content you see.

Analyze your content and other information (including email content, posts photos, attachments, and other communications ). Analysis of email content to create advertising interest profiles to personalize the ads we show you or tailor the content we show you across our consumer properties relies on emails from retailers and other organizations (these are not personal emails between individuals) and is subject to opt-out controls and, in some jurisdictions, user consent.

Welcome to the Yahoo Privacy Policy, paragraph 7 · Citation strength: strong

medium90% confidence

Sharing information with affiliated brands and companies

Yahoo shares information within its affiliated brands and companies, and these affiliates may use the information consistent with their own privacy policies.

Why it matters: Your information may be shared within Yahoo's affiliated brands and companies, and those affiliates may use your information according to their separate privacy policies.

Yahoo shares information within its affiliated brands and companies. We also share information we have about you for the purposes described in this Privacy Policy, including to provide Services that you have requested (including when you connect with third-party apps and widgets ).

Welcome to the Yahoo Privacy Policy, paragraph 9 · Citation strength: strong

medium90% confidence

Retention of personal information for extended periods due to business or legal requirements

Yahoo will retain personal information as long as necessary to provide services, and in some cases, certain business or legal requirements result in an obligation to retain personal information for an extended period of time.

Why it matters: Yahoo may keep your personal information for longer than necessary to provide services, due to business or legal obligations.

Yahoo will retain your personal information for as long as necessary to provide the applicable Yahoo Services to you. In some cases, Yahoo has certain business or legal requirements that result in an obligation to retain your personal information for an extended period of time.

Welcome to the Yahoo Privacy Policy, paragraph 13 · Citation strength: strong

Cancellation and Renewal

All clear

Terms related to service termination, account cancellation, and subscription renewal policies.

Looking good

No billing surprises spotted

Verbaterm only flags concerns it can cite. No cancellation, auto-renewal, or refund terms needed attention here.

Gotchas

All clear

Potentially surprising or less-than-obvious clauses that may impact users, often found in the fine print.

Looking good

No hidden gotchas

Verbaterm only flags concerns it can cite. Nothing easy-to-miss stood out in this section.

Protections

3 findings

Commitments and features that benefit users, enhance their privacy, or provide them with control.

Protection95% confidence

User controls for account information, marketing preferences, location data, and search history

Users have tools to control their information, including managing or reviewing account information, marketing preferences, location data, and search history at "Privacy Controls".

Why it helps: You have access to controls to manage and review your personal information, marketing preferences, location data, and search history, empowering you to adjust your privacy settings.

You can find controls to manage or review your account information, marketing preferences, location data, and search history at Privacy Controls . Some of our Services provide additional controls and privacy practices.

Welcome to the Yahoo Privacy Policy, paragraph 3 · Citation strength: strong

Protection95% confidence

Opt-out controls for email content analysis for advertising

Analysis of email content to create advertising interest profiles is subject to opt-out controls, and in some jurisdictions, user consent is required.

Why it helps: You have the ability to opt out of the analysis of your email content for advertising purposes, giving you control over how your information is used for personalized ads.

Analysis of email content to create advertising interest profiles to personalize the ads we show you or tailor the content we show you across our consumer properties relies on emails from retailers and other organizations (these are not personal emails between individuals) and is subject to opt-out controls and, in some jurisdictions, user consent. You can review your privacy settings in your Yahoo account by using Privacy Controls .

Welcome to the Yahoo Privacy Policy, paragraph 7 · Citation strength: strong

Protection95% confidence

No collection of personally identifiable information from children under 13 without parental consent

Yahoo does not knowingly collect, use, or share information that could reasonably identify children under age 13 without prior parental consent or consistent with applicable law.

Why it helps: Yahoo commits to not knowingly collecting, using, or sharing identifiable information from children under 13 without parental consent, helping to protect children's privacy.

We do not knowingly collect, use, or share information that could reasonably be used to identify children under age 13 without prior parental consent or consistent with applicable law.

Welcome to the Yahoo Privacy Policy, paragraph 14 · Citation strength: strong

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